Services

Through strategic consulting and hands-on execution, I bring clarity
to CRM, retention marketing & Shopify performance.

Whether you need a second brain in the room or someone to
just get it done, I offer flexible support that delivers real results.

Retention Marketing

Stop chasing. Start retaining.
Convert first-time buyers into loyal customers with targeted lifecycle comms, better post-purchase experiences, and clean, consistent messaging.

Includes:
✅ Email calendar planning
✅ Loyalty & repeat-purchase strategies
✅ Churn + engagement analysis

Shopify Strategy & Optimisation

Make your store work harder for you.
Through deep-dive audits, I can optimise conversion paths, surface quick wins, and streamline your digital experience.

Includes:
✅ Store & ecosystem audits
✅ Conversion & CRO insights
✅ Roadmaps for dev, design, and marketing alignment

Data Hygiene &
First-Party Data

Growth starts with clean data.
Your database is only as good as what’s in it. I help you clean, segment, and use your data to make sharper decisions and deliver better campaigns.

Includes:
✅ Deliverability & list hygiene review
✅ Consent + compliance checks
✅ Segmentation and 1PD strategy

CRM &
Lifecycle Strategy

Get your customer journeys working as hard as you do.
I design smart Klaviyo setups and automation systems that improve engagement, boost LTV, and keep deliverability healthy.

✅ Klaviyo audits & flow optimisation
✅ Campaign strategy & segmentation
✅ Performance tracking & benchmarks

Flexible
Support Models

Need a sharp operator on your side?
I work with agencies and in-house teams as a trusted partner, providing strategic clarity, flexible support, and execution you can rely on.

Includes:
✅ Project-based consulting
✅ Fractional digital or CRM leadership
✅ Interim support during key transitions or growth periods

FAQ’s

  • I work with ecommerce brands and agencies across Australia and New Zealand.
    Most of my clients use Shopify and Klaviyo, but I also support broader CRM, retention, and digital strategy needs.

  • Klaviyo is my platform of choice because of its flexibility and data depth — but I’m not exclusive. I’ll always recommend what best suits your ecosystem, goals, and team capacity.

  • Yes. I regularly work with brands setting up their CRM from scratch or transitioning to Klaviyo. I can help with everything from strategy and setup to data structure, flows, campaigns, and team training.

  • Absolutely. I offer audits that cover data hygiene, segmentation, flow performance, deliverability, and opportunities for improvement. From there, I’ll map out a clear, actionable roadmap — and can help execute it too.

  • I offer both. Whether you need a one-off audit, a few weeks of focused execution, or a fractional partner across CRM and retention — I can tailor the support to suit your needs and stage of growth.

  • Yes — I regularly support digital and performance agencies with Klaviyo execution, strategy, and lifecycle planning across their client accounts. I’m fast to onboard and easy to collaborate with.

  • We usually start with a discovery call to understand your goals. Then I conduct an audit (if needed), map the opportunities, and suggest a scope based on what’s most impactful. From there, we get to work — quickly, clearly, and without the fluff.

If your ecommerce stack feels like it’s running you, I can help.
Let’s work out what’s fixing, what’s worth building &
what you can finally stop worrying about.

Contact